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We deliver unique and highly immersive holiday experiences that stimulate shopper action, interest, and mall visits during the busiest shopping season of the year.

From program ideation to display installation and launch, we'll be there every step of the way to help you create a transformational retail environment that achieves your holiday goals and business objectives.

Santa’s Flight Academy | Taubman Kid's Experience | GES Events

Make the Holiday Shopping Experience Extraordinary

We offer decades of experience creating holiday activations, experiences that delight customers and keep them coming back for more.

Santa's Toy Factory

Mattel & GGP Malls Bring You The Holidays With Santa’s Toy Factory

This interactive consumer activation allowed guests to interact with some of their favorite Mattel toys before getting a photo with Santa. This experience launched in four cities across the US in GGP centers and delighted guests young and old.

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Christmas In The Wizarding World: A Harry Potter™ Experience

Christmas in the Wizarding World is a first of its kind experience reminiscent of the setting and atmosphere of a wintry Hogsmeade Village.

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Christmas in the Wizarding World
Zoo Lights

Bigger, Brighter, Brilliant: L.A. Zoo Lights

The Los Angeles Zoo envisioned a breathtaking holiday light extravaganza in 2017 and GES Events delivered an experience that is sure to become a time-honored tradition.

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Immersive Holiday Experience at Taubman Shopping Centers

To rediscover the magic and tradition of the holiday season, GES Events client Taubman, debuted Santa’s Flight Academy, a one-of-a-kind, immersive holiday experience, at 12 shopping centers throughout the United States.

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Taubman Holiday Experience Event
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ICSC Maxi Awards

GES holiday projects Christmas in the Wizarding World and Santa’s Toy Factory, each win Silvers at the 2018 U.S. MAXI Awards at ICSC’s RECon. See More Awards