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A multi-dimensional experience at Mobile World Congress

At Mobile World Congress 2017, Brightstar unveiled an entirely new range of cutting-edge mobile and wireless products to the world, as well as a state-of-the-art website. For such a high profile reveal, Brightstar needed the perfect platform to showcase these innovations. They called upon us, as strategic creative partners, to help them create a multi-dimensional experience that took attendees on a journey.

We collaborated with Brightstar throughout the process to create a fully experiential stand. The use of virtual reality booths and sensory audio visual production really captured the visitors’ imagination. We also built meeting labs perfect for product demonstrations and an exclusive Soho House-inspired networking area. Over the course of the 4 day event, the Brightstar stand received stellar reviews from visitors and clients alike, attracting over 2,000 VIPs and key stakeholders from the mobile and wireless industry.

Brightstar at Mobile World Congress

We provided a full end-to-end live event solution to Brightstar, from state of the art VR technology, audio visual hardware and intuitive digital lighting to the bespoke furniture and stand graphics.

Creative 3D design

3 VR experience booths

Projection mapping

External audio visual projection

Structure build

Specialist lighting


Bespoke furniture

Digital content creation


“My thoughts on our stand is one word: wow. It is an absolutely, truly brilliant stand. GES was selected across a few fronts…they were willing to be innovative with us…they listened…they were an incredible, cohesive team, very, very collaborative.”
Emer Timmons Chief Marketing Officer & President of Strategic Sales Brightstar Corporation

Let's talk about your next custom exhibit

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